I just busted a box of 2008-’09 Fleer Ultra Hockey and surprisingly had the time of my life. While I did not pull any autographs or low-numbered inserts, one of the many inserts that I pulled did catch my eye: E-X. In each Hobby box you are guaranteed three and I pulled four. Best of all, they brought me back to a simpler time in collecting when there was more emphasis placed on design and not what autograph or game-used relic to chop into pieces.
Surprisingly, the box of Fleer Ultra Hockey was twice as fun to bust as Upper Deck’s flagship Hockey release, which I opened immediately after. How fun was Fleer Ultra Hockey? For a moment, I almost considered becoming a Hockey cards collector despite never having watched a single game or having any interest in the sport. That’s a feeling trading cards should leave every collector with.
I am so upset that Upper Deck had this brand and technology available for baseball and instead canceled the line and released many products which in my opinion were never “needed” or desired by collectors. For a 2008 E-X baseball release I would have easily sacrificed ‘A Piece of History’, “X”, Spectrum, and Artifacts.
You will see the Fleer Ultra Hockey break results and video tonight. I have also sent an e-mail to Upper Deck’s Hobby Marketing Manager about the possibilities of a 2009 Fleer E-X baseball release. Once I get a response, I will post it in the comments section. Hopefully it’s not a “cannot comment at this time”.
You can click on the images for a full size scan.